Brands
Reach people outside search and social, with a price you set and a report that lists every site your ads ran on.
SAPADS for advertisers
Run your own ads. Keep the controls.
Set the budget, set the price, and see where every dollar went. No agency retainer, and nobody to wait on when you want to change something.
- Websites, apps and connected TV
- Pay per view or per click
- Every site listed in reporting
Who it is for
Who buys media through SAPADS
Four kinds of advertiser, one account to run it from.
Agencies
Run several clients from one account, with separate campaigns, budgets and reports for each.
Online stores
Bring back the shoppers who left and find new ones, with product ads built from your own catalog.
App marketers
Buy installs and in-app events across Android and iOS, reported in the MMP you already use.
What you get
Reach the people your offer is for
Supply, controls and tools, in the order you will use them.
Supply that matches your offer
Every time someone opens a page, an auction decides which ad is shown, and we bid for you in that moment. You choose where your ads can appear: allow the sites that work, block the ones that do not, and see every one of them in reporting.
Start a campaignA platform you can actually drive
Build a campaign, change a bid, move a budget or pause everything, without raising a ticket or waiting for an account manager to wake up.
Start a campaign
Tools that protect the budget
Bid caps, daily budgets, frequency limits and block lists. Set a target cost per result and the bidding leans toward the people who convert.
Start a campaignVerticals
What advertisers run with us
Anything with a clear action at the end of the click.
E-commerce and D2C
Sales, cart recovery and product ads
Travel and hospitality
Bookings by route, property and season
Apps and gaming
Installs and in-app events
Software and subscriptions
Trials, sign-ups and renewals
Financial services
Applications and quotes, state by state
Media and streaming
Subscribers and win-backs
Home services
Local leads and quote forms
Education
Course enrolments and enquiries
Formats
The ads we deliver
Run one format or all of them from the same campaign.
Display
Standard and rich-media banners across websites and apps, in every common size.
Native
Ads that take the look of the page they sit on, on review and comparison sites.
Video
In-stream and outstream video that plays in the site or app’s own player.
In-app
Full screen, rewarded and banner units inside apps on Android and iOS.
Connected TV
Full screen video inside streaming apps on smart TVs, bought by area.
Not sure where to start?Send us your goal and market and we will map a first plan for you.
Talk to our teamHow we work
We care about what the budget returns
Six things that decide whether a campaign works or just spends.
Checks before we buy
Every ad request goes through quality checks before we bid, and every creative is reviewed before it runs.
Targeting that fits the offer
Interest, page content, location, device, language and your own visitor or customer lists.
Bidding that learns
Set a target cost per result with a cap, and the system leans toward the people who convert.
Reporting down to the site
Spend, clicks and results by site, app, device and region, updated through the day, not at the end of the month.
Help when you want it
You run the account. When you want a second opinion, someone who buys media every day looks over the plan with you.
One rate, all in
What you bid is what you pay. No platform fee and no percentage added at the end of the month.
Questions
Questions about ads for advertisers
What brands and agencies ask us before they move budget across.
How do I run ads on SAPADS?
Create an account, add your company details and your creatives, and our team reviews them before anything goes live. Once approved, top up your balance, set a budget and launch.
What is the minimum campaign budget?
Tell us your goal and market and we will suggest a test budget that will produce usable numbers rather than a handful of clicks.
Which offers work best here?
Products with a clear action on the page: a sale, a trial, a quote, a form or an install. E-commerce, travel, software, apps and financial services are the most common.
Do you support server-to-server tracking?
Yes. Postbacks can be sent to your own endpoint, and for apps we send install and event postbacks to AppsFlyer, Adjust, Branch or Singular.
Which pricing models do you offer?
Pay per thousand views or per click, and you can set a target cost per result on top of either. Brand and reach campaigns usually run on views, offers and sign-ups on clicks.
What should I bid?
It depends on the market and the competition. Our team will give you a starting range for your geo and format, and you can change the bid at any time.
Ready to run your own ads?
Open an account and build your first campaign. We will look over the plan before you spend anything.